In an announcement, Northzone said it led a GBP9.5 million investment in Ocapo Limited. The round's investors included Chris Hong, who by virtue of the fund infusion will serve as CEO of Ocapo. Also included is Boost&Co, who provided additional debt as well as equity funding.
The business of Ocapo Ltd is the development and acquisition of online performance marketing as well as lead generation technologies in specific international markets. The operations of the company are in London, Dubai and Hong Kong. The firm provides world class maketing technology services for about 170 global advertisers, providing profitable opportunities in complex online marketing universe.
According to new Ocapo Ltd CEO Chris Hong, "Northzone's track record in supporting tech companies to expand globally makes them a perfect partner for us. I believe we have a fantastic opportunity to assume leadership in several key markets."
The next step would be to expand into new international markets such as China, Russia, Brazil, Turkey and other Southeast Asian nations.
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