Microsoft to Roll Out Its Mobile Game Store in July to Compete With Apple and Google

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Microsoft announced Thursday that it is preparing to launch its own mobile game store in July.

Microsoft to Launch a Mobile Game Store

Speaking at the Bloomberg Technology Summit, Sarah Bond, the president of Xbox, revealed that Microsoft plans to put its first-party titles, which include popular games like Candy Crush and Minecraft, into the mobile store during the launch.

According to TechCrunch, Microsoft intends to expand the store by including games from other publishers.

Microsoft to Roll Out Its Mobile Game Store in July to Compete With Apple and Google
Microsoft has announced that it will launch its own mobile game store in July. FABRICE COFFRINI/AFP via Getty Images

Microsoft Mobile Store to Debut on the Web

According to Bond, the store will initially debut on the web to ensure accessibility across all devices and countries and independent from the closed ecosystem stores' policies.

Microsoft aims to eventually extend the store's availability beyond the web platform. This move is seen to compete with Apple and Google's app stores, which impose a 30% commission on sales.

This official announcement comes as Microsoft has been discussing the launch of an Xbox mobile gaming store since late last year.

Tags
Microsoft, XBox, Apple, Google

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