The Internet of Things (IoT) has revolutionized how we interact with everyday objects, from smart thermostats to voice-activated assistants and so much more. However, while consumer IoT has captured the public imagination, the defense and industrial sectors have yet to capitalize fully on this technology. 

Traditionally, the tracking and managing of sensitive items like weapons, explosives, and critical machinery have depended heavily on manual audits and basic electronic systems. Manual audits typically involve personnel physically checking each item, recording serial numbers, and cross-referencing logs. This process is time-consuming and requires significant manpower. This manual process can also lead to human error in many cases.

Radiofrequency (RF) systems are also used and are more advanced than manual methods, but they have several drawbacks. RF signals can be blocked or reflected by steel structures, liquids, and even human bodies, leading to unreliable data transmission. Furthermore, RF signals are not intrinsically safe and can accidentally trigger explosives and sensitive military ordnance, posing significant hazards. Additionally, RF emissions can be intercepted, leading to risks of eavesdropping, targeting, and tempest security attacks. These limitations create a substantial market gap for a solution that can safely and securely manage sensitive items in harsh environments. 

Visible Assets, Inc. addresses these challenges with its unique RuBee wireless technology. Unlike traditional RF-based systems (e.g., RFID, Bluetooth, Zigbee, WiFi, NFC, LpWAN), RuBee utilizes magnetic signals, providing several key advantages that fill the existing market gap. RuBee signals are immune to steel, liquids, or human presence, ensuring consistent and reliable communication even in the most challenging environments. RuBee fields are safe near and on explosives and have no security risks. RuBee tags have a field-proven battery life of 20 years and a programmable range of a few inches to 150 feet.

Visible Assets' approach seamlessly integrates into existing military infrastructure, providing an advanced solution that meets and exceeds the demands of the defense and industrial sectors. By leveraging the unique properties of magnetic signals, Visible Assets fills the market gap left by traditional methods and RF systems, offering unparalleled reliability, safety, and security.

By collaborating extensively with government entities like the US Navy and the Department of Energy (DoE), Visible Assets ensures its magnetic communication technology meets stringent security and operational standards. This collaboration begins with the development and internal testing of their solutions to address critical concerns such as HERO (Hazards of Electromagnetic Radiation to Ordnance) safety, which aims to prevent accidental activation of explosive devices due to electromagnetic interference. 

In addition, their technology must mitigate security threats, including eavesdropping, tempest (monitoring of compromising emanations), and targeting (locating assets via radio signals). Unlike traditional radio signals, their technology uses magnetic signals, significantly reducing the risk of compromising emanations.

Following internal validation, Visible Assets' technology undergoes rigorous independent testing by various governmental departments. These tests are repeated multiple times to ensure consistent compliance and reliability. The feedback from these tests is used to iterate and refine their technology, addressing any issues or suggested improvements. Once all tests are successfully passed and the technology is certified, it receives official approval for use. This process ensures that Visible Assets' solutions are safe and effective in preventing security breaches.

The market impact of Visible Assets' solutions is profound, as they address critical needs in military operations for secure and interference-free communication. Their ability to continuously meet evolving standards and threats positions them as a leader in the defense technology market. This enhances operational safety and security and reinforces their technology's strategic importance in modern defense systems. Through their dedication to innovation and rigorous compliance, Visible Assets is poised to influence the defense industry significantly, providing cutting-edge solutions that safeguard military assets and personnel. To learn more about Visible Assets, visit their website at rubee.com.