RUN, a fast-growing mobile-centered programmatic advertisement company, announced Thursday that it received US$1.5 million in growth investment from Verizon Ventures. RUN also shared that the amount received will be utlized mainly for the growth and advanced development of company products.
"Our mission has always been to create cutting-edge mobile solutions that integrate into our full suite of desktop capabilities and analytics," remarked RUN Chief Executive Officer Seth Hittman. "For advertisers that want to reach consumers across all channels and devices, you need to think mobile first. We have a lineup of new and innovative products that will launch this year and push the envelope in this always-evolving mobile space."
With the funds from Verizon Ventures, RUN increased its New York City office staff, doubling employee number over the previous six months. The company said they will continue hiring competent people to add to the roster through the last two quarters of 2013.
RUN, which is headquartered in New York City, is an international company that specializes in providing programmatic advertising technology for mobiles. The company's platform supports users with managed service or self-serve capabilities which are continuously backed by real-time analytics updated every second.
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