For a million Twitter followers, the microblogging site has value. Now, investors can start to make that decision too.
To start off its share selling, Twitter released last Thursday a document that for the first time gave outsiders hard figures about its business. Investors would now review these numbers in order to assess Twitter's financial performance.
The IPO of Twitter comes at a time where investors are now keen on placing high values on social media companies. After a difficult first year on the stock market, Facebook shares have gained high values as the company steadied itself and posted high revenues.
In this highly charged times, the bankers of Twitter may be able to persuade investors to snap up high valuations. As the figures of private share sales in August had indicated, Twitter was very near its valuation at USD9.7 billion. This was indicated in disclosed public offer documents. A few more shares from Twitter to be included in the offer may push the implied value above USD12 billion by its August pricing.
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