FarFaria announced that it has secured $3.25 million in funding for its children's iPad subscription book service. The Series A financing round was led by Inventus Capital Partners, according to TechCrunch.
Ajay Godhwani, the Chief Executive Officer (CEO) of FarFaria, said he plans to focus their marketing efforts on the US for now. He also said that the company's service offers a curated collection of children's books through a subscription service. This allows subscribers to read a series of titles without the need to pay for additional books. In addition, parents do not have to worry if the book content is appropriate or not. The service also has a "Read To Me" feature and another one that allows users to locate books using a map-like menu, the report detailed.
Godhwani's next plan includes growing the library and adding more devices for the app's service, the report said.
FarFaria currently offers one free story per day. Beyond that, users have to subscribe to a monthly fee of $3.99, TechCrunch reported.
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