Gary Vaynerchuk, founder of VaynerMedia and Wine Library TV, has launched a $25 million seed fund, according to an exclusive report by VentureBeat.
The new fund is a partnership with RSE Ventures cofounder Matt Higgins. The seed fund named Vayner RSE includes Medium as one of its portfolio companies. Its sole limited partner is Miami Dolphins owner Steven Ross. AJ Vaynerchuk, Gary's brother, is also a partner in the said fund, the report detailed.
According to Vayner RSE Principal Phil Toronto, the fund already has four investments aside from Medium. The fund is not just an investment fund, but it is also an incubator. The Vayner RSE team said they plan to form one or two businesses every year, the report explained.
The main focus of Vayner RSE is not yet confirmed. However, Vaynerchuk gives VentureBeat several hints: "We're looking at SaaS, brand stuff, and the cross-section of sports and business. The biggest thing that's happened to me is following trends. I like fast following. We have a desire to support entrepreneurs and go into spaces that others haven't gotten into or take on complexity that scares others off... Maybe it's starting a wine brand."
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