Vevo and Yaho expanding partnership ties

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Vevo and Yahoo are expanding their ties through a deal announced today, reported TechCrunch. The report added saying that deal would allow Yahoo to bring live concert and other original Vevo programs to Yahoo Screen, its own video streaming service.

The deal would allow viewers from the US and Canada to watch music video programs on Yahoo Screen. Meanwhile, as the partnership expands to Europe, viewers in UK, France, Italy, Spain and Germany would also be able to watch Vevo programs on Yahoo Screen. The mobile app was launched last September, reported TechCrunch.

Vevo’s President and CEO Rio Caraeff said on a blogpost, “Our renewed partnership with Yahoo will bring Vevo’s programming to more music fans than ever before. Yahoo has the potential to be one of our largest partners, and our launch across Yahoo Screen and, soon in more countries and on more platforms, is a big win for viewers who want to watch their favorite music video programming anytime and anywhere.”

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