AMD Confirms R9 Fury X Expecting High Demand; Has Potential of Outselling Fury X, NVIDIA Cards

By Staff Writer

Jul 23 2015, 01:05 AM EDT

AMD confirmed of launching their product, Radeon R9 Fury, later in August. Specific dates weren't released during the company's earnings call of second quarter fiscal of 2015.

During an interview with WCCF Tech at 2015 Q2 earnings call, CEO Dr Lisa Su said that AMD is quite pleased with the R9 Fury X launch.

"Our initial ramp-up has been as expected, we're pleased with the Fury X ramp-up. Certainly the fact that it's out of stock is not a bad thing cause it gives us good confidence that the customers are appreciating the product. Fury just launched actually this week and we will be launching Nano in the August timeframe. I think overall the High Bandwidth Memory ramp-up is going as expected and we have a number of products coming out," said Dr. Lisa Su.

AMD confirmed that limited supplies were exceeding in demand. Priced at $649, Radeon R9 Fury flagship graphics processor comes with similar specs from its predecessor, Fury X.

Improving up the lineup, AMD's new R9 Fury X increases card shading resources with the massive Fiji GPU. Significant shift for the company has gained expressive efforts in launching Fiji as not just another high-end GPU launch (their 3rd on the 28nm process). According to AnandTech, Fiji is first and foremost a performance play, categorized with new memory technology; primarily a new power optimization technology, it may be last of the 28nm GPUs.

R9 Fury X with its SKU will not sell with reference design as of Fury X. Although the card has a very serious potential of outselling both the Fury X and NVIDIA cards, AMD chose exclusivity for only two manufacturers. ASUS and Sapphire, two exclusive PCB manufacturers, will be aiming to custom-tune and make it affordable as possible for AMD's usage of conventional air-based cooling solutions.

Featured with 224 TMUs (Texture Mapping Units), 64 ROPs (Reder Output Unit), and 4 GB of memory across a 4096-bit wide HBM interface; Compared with the Fury X , the performance experiences a 512less stream processor. 50MHz lower core clock speed and core is clocked at 1000 MHz resulting to a trimming performance.

Reports given by Tom's Hardware about AMD Radeon R9 Fury X, shared of its improvements based on power efficiency by increasing by 50%. Result showed reduction of power limit to the card.

WCCF Tech reported of the company's expected high demand. The company's financial performance encountered the demand for graphics card supply in the channel. AMD launched graphics lately this summer in which a channel issue resulted to a delay in the demand.

Cryptocurrency rumbled in early 2014 resulting to a consequent draining of the channel for R9 290X and R9 290 supply. Gamers desiring a number of cards, but sought difficulty in gaining, were guaranteed by a solution from AMD. This was due to limited supply for a prolonged period of time.

Back in Q2 2014 the company reported a revenue of $ 1.44 Billion compared to its state revenue today of $945 million. The company fell to a lower mark compared to its resent status in 2014. Q1 2015 has been decreasing year over year following Q2 2014.

As the report for growth and profit is expressed, AMD pressed against losses.