Skyword announced today that it was able to secure US$6.7 million at the recently concluded growth capital round headed by Cox Media Group. The investors are American Public Media Group, Allen & Company and Progress Ventures also participated in the round.
Skyword will be utilizing the infused finances for the expansion of the team and a portion of it will be allotted to support the company in adapting to the requirements of the partners and clients.
Shereta Williams, Cox Media Group's Vice President of Corporate Development said, "We see tremendous market opportunity for Skyword. With its powerful combination of visionary leaders, innovative technology, extensive writer network, and blue-chip customer access, the company is poised for explosive growth as agencies, brand marketers and media companies increasingly look for ways to use quality, original content to reach and connect with consumers in a digital era."
Tom Gerace, Founder and Chief Executive Officer of Skyword added "We are in the midst of a perfect storm in the digital information era. Today's converged media landscape and the evolving relationship between brands and consumers are driving marketers and publishers to rethink their tried-true-and-true strategies and invest in new technology solutions to better connect with customers."
Mr. Gerace further disclosed that, "Cox Media Group continues to be a strategic partner in our growth as we push to reshape the industry."
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