Twitter is planning some improvements to grow its users and encourage posts. One of the plans includes taking off the 140-character restrictions.
Twitter management wants to revamp the micro-blogging site. One feature they wanted to improve is the 140-character post limit. Though Twitter keeps mum about it, the news from Re / Code said it comes from a very reliable source.
On that note, Variety reported executives are discussing how to modify the character measurement, including removal of links and user handles from the count.
Alternatively, it could also be a product which is separate from the Twitter app like the Periscope. But the main goal is to let users post longer content.
In earlier years, Twitter had used the 140-character limit to reassure tweets are short enough for SMS messages. Back then, the majority of the tweet comes from SMS, which is limited to only 160 characters. But these days, most users access Twitter either through the website or the app.
Twitter's temporary CEO Jack Dorsey pushed the initiative to alter it. In his recent earnings call, Dorsey expressed his disappointment. "Product initiatives we've mentioned in previous earnings calls, like instant timelines and logged-out experiences, have not yet had a meaningful impact on growing our audience or participation. This is unacceptable and we're not happy about it," Dorsey said in a statement published by The Guardian.
Dorsey has been supportive of feasible changes. He sees cutting off the limit of character post could help increase its users. And it might persuade publishers to share posts more frequently.
Previously, Twitter had made small changes like the option to comment within the retweets in April. They also took out the character limit on messages last June, though Twitter Cards, its option for advertisers to share information, remained with the perimeter.
Twitter's improvisation has been much awaited by the investors. It has been argued for years. Maybe with Jack Dorsey's supervision, it might finally materialize.
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