Salesforce of Pardot's Adam Blitzer shared that the strategy of B2B marketing is similar to a strategy in judo. He admitted that his background in judo plays a huge role for him in developing the marketing automation products in Pardot.
Regions
First Data prices IPO at $16 per share: Highest for 2015, Lower than expected
Payments giant First Data priced its initial public offering at $16 per share, which is the biggest for 2015 and is lower than the company's previously indicated $18 to $20 per share.
Starbucks to brew in Italy
A negotiation between the U.S. company and Italian businessman Antonio Percassi to bringing Starbucks to Italy is already in process. The agreement is set to be finalized this coming Christmas according to the newspaper Corriere della Serra.
Land of rising sun warms up to investors
Despite down 12.7 percent from the 52-week high of 20,952.71 points, Japan's Nikkei offered 27.89 percent return for 2015 so far and the last two sessions of the previous week further indicated the upward momentum in the market.
Silicon Valley IPO market logging off fast
Gone are the days when boom time for technology initial public offerings (IPOs) that showered money on technology companies and startup coupled with huge valuations for investors. Now the situation is totally different on renewed concerns about possible technology bubble burst following the IPO market in Silicon Valley is fast losing its sheen. The dwindling down of market valuations is forcing many companies to cancel their IPOs or postpone the issue dates which affects the US capital market.
Latest News
The world's biggest fast-food chain, Mc Donald's corporation, is close to making a decision on what to do with its massive US real-estate holdings.
Twitter is joining YouTube in the social media advertising revolution by providing advertisers with a better tools for companies to measure its advertisement. The latest announcement was made via company's official blog on October 15th.
American Apparel company forecasts robust demand after the bankruptcy turnaround. The US-based fashion chain is predicting more profitable years to come. American Apparel is known for its controversial sexual advertisements.
The Chinese biggest e-commerce company, Alibaba announced that it will buy the remaining 82 percent of China's YouTube-like service provider, Youku Tudou. According to a source, the company is offering Youku Tudou $26.60 per share totalling up to $3.6 billion.
Match Group Inc. is planning to capitalize the current booming market for online dating and is seeking to go public. The company had sought legal advice and documents on Friday for an IPO and is expected to be listed on the Nasdaq Global Select Market.
Distancing from the impact of financial crisis, Bank of America (BoA) has posted positive numbers for the third quarter making its fourth consecutive quarter with profits. The Charlotte-based bank posted a net profit of $4.07bn for the third quarter. Despite its pedestrian performance in the third quarter ending September 2015, the bank has been able to post profits for the last four quarters. This is considered to be encouraging for the shareholders of $2.2trillion bank. The North America's second largest bank by assets suffered a drop of 2.5 percent in revenues owing lower interest rates. This resulted in 6.9 percent drop in net interest income.
Google Play will get a major upgrade soon according to a teaser released by a Googler, Kirill Grouchnikov. Based on the teaser, the apps store will feature a better categorization method and will become a lot more user-friendly as Google is planning to cope with the increasing number of new users using the apps store.
Kickstarter, the popular online crowdfunding platform, has just banned a project for its failure to provide evidence of a working prototype. The project was for a laser-powered razor called Skarp which has raised over $4 million in crowdfunding since it was first announced.
Just a couple of hours after CNBC released Albertsons Companies' intent of rescheduling their IPO due to market volatility, the news website has now made another recent update detailing Albertsons' plans on conducting their IPO before Thanksgiving.
