Starbuck's new holiday cups are back for the Christmas celebration. However, instead of having Christmas symbol doodles, it has a simple red ombré design. This offends a lot of costumers, who accused the giant coffee shop that they "hate Jesus."
The Week reported that a Facebook video posted by Joshua Feuerstein on November 5 has caught the public's attention reaching 10 million views as it accuses Starbucks for releasing cups with no Christmas symbols because the coffee company "Hates Jesus." He even told people to tell the Starbucks baristas that their names are "Merry Christmas," so that they will have the message on their plain red cups. The red holiday cups have definitely caught controversy as #MerryChristmasStarbucks is becoming popular in Social Media platforms.
Snopes posted Starbuck's explanation for the plain red cup. Starbucks vice president of Design & Content Jeffrey Fields said, they have anchored the design with the company's classic Starbucks holiday red, which is bright and exciting. The red ombré design emits a "distinctive dimension, fluidity and weightedness." The new red Starbucks cup this year has a two-toned ombré design. It features a bright poppy color on top that has a darker cranberry hue below.
According to the Huffington Post, the main idea for the red cup design was to give people a piece of calm in the busy holiday season. Starbucks will be offering traditional holiday drinks such as the Chestnut Praline Latte, Peppermint Mocha, and the new drink called the Holiday Spice Flat White.
"Starbucks has become a place of sanctuary during the holidays," Said Fields. "We're embracing the simplicity and the quietness of it. It's a more open way to usher in the holiday."
Feuerstein said, "I think Starbucks has gotten the message that the Christian majority in this country has awakened and are demanding that our voice be heard."
Starbucks replied saying the blank canvas is meant to encourage customers to tell their own holiday stories "in their own way."
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