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For businesses, Halloween is another opportunity to show off their spooktacular merchandise ideas that will undoubtedly do numbers in retail. Customers, especially parents with children who enjoy the festivities of the event, are willing to splurge on items that will boost their holiday experience.

Most Halloween merchandise ideas for retail are a creative play. People can spend on anything as long as they fit that spooky criteria, which means businesses can innovate on products, marketing tactics, and even in-store or online website displays to lure prospects in.

5 Halloween Merchandise Ideas for Retail Businesses

According to FundKite, an average US citizen will spend over $87 each year on costumes, candies, home decor, and other products that are in line with Halloween themes. If you want to tap into that demographic, here are 5 Halloween merchandise ideas for your retail businesses.

1. Product Bundles

Most customers have a purchasing technique where they save up in anticipation of a big event, in this case, Halloween, to ensure they have the budget to buy whatever they want. The best way to take advantage of this is to make product bundles. Wholesale Suit explained that you can bundle similar items in one go, and even mix it with products that aren't often the best-selling during this time, to get them off shelves. For instance—packaging popular items like costumes with Halloween candles, which often gets ignored due to the existence of flameless candles.

2. Pet Costumes and Accessories

In the upcoming years, Stellar Market Research noted that sales of pet costumes will skyrocket to $7.83 billion. You can get ahead today by putting up Halloween-themed pet costumes for sale. And because pet owners like to post their cute pets for social media clicks, the more creative you are with costumes, the more referrals you get.

3. Halloween-Themed Treats

Other Halloween merchandise ideas for retail businesses include simply going with the flow. Per Wholesale Suit, some families never get the time to decorate and aren't usually that interested in following the theme, likely due to the time and cost it takes. However, it doesn't mean they don't celebrate and the simplest way is through Halloween-themed treats, for kids that are trick-or-treating or their children who enjoy seeing pumpkin cookies.

4. Interior Decor

Like Christmas, homeowners also like to express their willingness to join the Halloween season and will likely go for themed Home decor. Some specifically want their house to be a haunted space, filled with cobwebs, life-sized ghouls and zombies, and the like. But others prefer to put up subtle spooky touches to keep up with neighboring houses competing for the scariest house of all time.

5. Outdoor Decor

Not everyone likes to completely transform the interiors of their house just to celebrate Halloween. Martha Stewart shared that outdoor decor will work just fine. With this, you can sell large inflatables of horror movie characters, large lanterns, massive scary pumpkins, and other decorations that can be planted outside homes, enough to scare people to keep the spooky season's spirit alive.