Sky Plc and 21st Century Fox Inc. invested $6 million each to FuboTV. Along with other investors which generated a total of $15 million in Series B funding for the football streaming startup company.

The former European football giant in the 1990's are facing a financial strain. After a huge financial loss, AC Milan badly needs new investment.

Time Inc. which owns Sports Illustrated and People magazine to name a few, expressed its interest in buying Yahoo. It said that it is interested too in Yahoo's core business which reaches more than 1 billion users across the globe aside from taking into consideration the Reverse Morris Trust. The magazine company will vie with other giant companies including Verizon and AT&T.core business

Puma is making a huge come back as sales grew more than anticipated. Rihanna's line of premium designed shoes along with the Fenty collection is drawing more customers boosting the company's once meager sales.

Salted Venture, one of Samsung start-up companies, has developed a smart shoe aiming to be used for fitness and golf. The shoe features an advanced technology that will provide users with data, which is very useful for their sport activities.

The German sportswear and apparel giant ends sponsorship with the International Association of Athletics Federation (IAAF). Adidas decided to terminate the contract because of continuous doping scandal and corruption.

Adidas released its laceless soccer boot called “Ace 16+ purecontrol” to bring comfort, stability and especially control for football players, like German footballer Mesut Ozil, who is one of this shoe line's major faces.

Facebook has come out with yet another special feature, this time, exclusively for the sports fans. Its Sports Stadium will be a virtual hub for millions of sports fanatics to get together and post photos/videos, like them, look at a dashboard full of stats and, most importantly, chat about the games, all the while getting access to expert commentary by celebrities and their teams. Currently, this space has only been rolled out for iOS in the US.

A number of concerns about the upcoming Olympic Games in Rio, have already been reported. These include supply of virus contaminated water, forcing to pay the athletes their air conditioning and television bill. Power cutting to Olympic 2016’s inaugural venue by Rio City due to unpaid bill has appeared to be the last blow for the Olympians.

Intel’s Radar Pace Technology has been successfully incorporated in Oakley branded smart glasses, are capable of analyzing athletic performances and coaching thereto. The glasses have been represented before the audience of Consumer Electronics Show, 2016. Unlike Google Glass, the Radar Pace technology instructs the wearer doing everything just by talking.