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NFL season opener draws 26.9 mln viewers to NBC
The National Football League's opening game between Super Bowl champion Seattle Seahawks and the Green Bay Packers drew 26.9 million viewers on average, NBC said on Friday, making it one of the most-watched TV programs of the year.
Baidu boosts location-based platform with new services, $10 million investment
Baidu Inc launched on Wednesday a service that helps retailers advertise on the smartphones of nearby users as China's dominant search engine company expands its location-based technology to drive growth.
Amazon snaps up live video startup Twitch for $970 million
Amazon.com Inc snapped up live-streaming gaming network Twitch Interactive for about $970 million in cash, reflecting Chief Executive Officer Jeff Bezos' resolve to transform Amazon into an Internet destination beyond its core retail operations.
Disney brings the Force with 'Star Wars' game, TV show push
Walt Disney Co is ramping up its first major push to promote the "Star Wars" franchise it purchased from George Lucas in 2012, blitzing consumers this year with a mobile game, animated TV show and an expanded line of toys and clothes.