HTC introduced their tantalizing limited edition of their One M9 on June 5, 2015 via their Twitter account. However, it just showed somewhat an epic fail for the company.
The company took to Twitter and boasted their 24-karat gold-plated One M9 in order to celebrate the end of the UEFA Champions League season. Unbeknownst to HTC, the company uploaded a photo of their device that was actually taken from one their contender's smartphone: the Apple iPhone.
Since the 24-karat gold-plated One M9 was so shiny, its reflection showed a man using an iPhone taking a picture of HTC's device, which was then uploaded in their official Twitter account.
Twitter user @olliestory was the first to point it out.
".@htc @ChampionsLeague Taken with an iPhone...," he noted.
A Twitter user then commented on the tweet, "@olliestory @htc @ChampionsLeague Epic fail!"
It should be noted that the phone used for taking the photo of the limited edition One M9 is not HTC's own device since their smarpthones' cameras are usually located at the center. Further, the camera of the iPhone is commonly put at the top-left-hand side. But since the alleged iPhone was shown through a reflection, this is why its camera appeared in the top-right.
"If you look closely, you can even make out the Apple logo. It's of course possible that the device being used is a knock-off or simply another phone that looks like an iPhone, but it's definitely not an HTC smartphone," said VentureBeat.
When Venture Capital Post checked on the photo, it seems that HTC realized about it and quickly replacing it with new images, this time without the alleged Apple iPhone in it.
"Introducing our 24 ct. GOLD limited edition #HTCOneM9 to celebrate the end of the @ChampionsLeague season & #UCLFinal," posted HTC in their Twitter account.
Now that new images are posted, others hope that it was taken using the HTC One M9's camera.
HTC did not give details about how many 24K gold-plated One M9 phones they will be making and selling as well as where it would be released. Official announcement is yet to be made.
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